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:: Seyed Mohsen Tabatabaei Mozdabadi, Secretary General of Iran Urban Economics scientific Association (IUESA): ::
 | Post date: 2018/10/27 | 

A master key to double urban economic capacities

Tourism is a multifunctional industry that has been a major contributor to the country’s value added in recent decades, and has therefore been able to address this issue as a source of income.
One of the main tourism destinations in the world is the cities. Some of their capacities related to the day, and others are nightlife attractions. The idea of nighttime planning for cities was introduced in Europe since 1970. The term “sleepless city” was first used in 1920 for New York. In England, Manchester was named as a 24-hour city in 1993.
Nightlife is an important part of the night economy. Today, many cities in the world have been planning for nightlife tourism and the night economy, and in fact, they have realized the value and importance of their nightly activities and its use.
In this area, it can be noted in London that the volume of its nightly economy reaches more than 26 billion pounds a year. The lifestyle of this city goes to nightlife. Restaurants, grocery stores, sports halls, makeup halls, libraries and museums all offer all the economic opportunities for London nights. The nighttime economy in the UK generates £ 66 billion annually, and more than 1.3 million people are employed.
Berlin, also known as the vibrant and creative metropolis, part of its reputation is for its long history and culture of nightlife in the city. Limits such as high daytime temperatures, urban areas pollution, and traffic in days have increased focus on nights. That is why in many cities, after the sunset and the darkening of the air, new life begins.
The basis of "night city" concept is the accumulation and density of night activities that create a kind of dynamism in the city and serve to boost the economic growth of cities. The benefits of the night city include the creation of new employment opportunities, the promotion of local economies and the opening of a window to explore the city’s economy.
Night tourism also increases the quality of people’s activity and improves social well-being. In the 24-hour city, the number of illegal activities and crimes is also decreasing. In fact, the night economy means double the economic capacity of cities. Many urban spaces in the night are impressed by nightlife lighting.
The success of night tourism depends on elements such as the beauty and attractiveness of the city’s night landscape, the safety of urban spaces, the proper layout of urban elements and furniture, the richness of night tourism attractions, proper lighting, night business activities, 24-hour services, nightlife culture, and transportation and so on.
Urban officials, police officers, health and emergency services, and business owners are all necessary to create a safe and secure night economy. Moreover, a comprehensive strategy for the future of the night economy cannot be relied solely on decisions of city managers and local authorities, but it also requires close cooperation and participation.
The second factor is the diversification of the economy, especially the night economy. Attractive restaurants, festivals and music venues, entertainment and gaming halls, and a wide range of other centers, activities and services can bring people to the city center.
Encouraging diverse activities done by legal licensing can help promote the economy and night tourism. Another factor in this area is information sharing. The organizations and organizations involved with night tourism are familiar with each other’s problems and bottlenecks, each with their own solutions. They are also collecting data and information for their program. Sharing these data and information will increase their value and will lead to the overall success of the program
  
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